WinnerOnline-Editorial

Cantor Gaming's latest acquisition gives it strength and clout in terms of sportsbetting odds.

The affiliate of Cantor Fitzgerald announced that it has acquired one of world's premier oddsmaking companies and the yardstick by which many in the sports wagering sector measure—Las Vegas Sports Consultants (LVSC).

The aquisition will allow the two to work perfectly in unison.

"LVSC's products and services will complement Cantor Gaming's menu of gaming products; allowing both Cantor and LVSC to provide additional new and dynamic service products including international sporting events," said Cantor Gaming in a release.

"Additionally, by utilizing Cantor's state of the art technology, LVSC will be able to distribute a broader range of services on a real-time dynamic basis and be the platform for a ground breaking suite of new products, to be offered after appropriate gaming regulatory approvals."

According to both companies, the relationship between the two will mutually beneficial.

"LVSC's strict ethical guidelines and sophisticated use of technology reflect Cantor's own values of trust and innovation," said Cantor Gaming president Lee Amaitis.

"We're delighted to combine the expertise of both companies, to offer customers a comprehensive range of sports gaming services."

LVSC's COO, Kenny White, echoed Amaitis' sentiments.

"We see huge synergies between the two businesses and are delighted to be working with a company that is raising the bar for sports gaming worldwide," he said.